{"id":2994,"date":"2022-12-28T09:17:17","date_gmt":"2022-12-28T08:17:17","guid":{"rendered":"https:\/\/www.plus.hr\/blog\/?p=2994"},"modified":"2026-11-03T00:03:16","modified_gmt":"2026-11-02T23:03:16","slug":"brze-web-stranice","status":"publish","type":"post","link":"https:\/\/www.plus.hr\/blog\/2022\/12\/28\/brze-web-stranice\/","title":{"rendered":"Br\u017ee web stranice generiraju vi\u0161e prihoda"},"content":{"rendered":"<h2>Brzina web stranice<\/h2>\n<p>Bilo da je u pitanju web trgovina ili portal kada je u pitanju uspjeh na Internetu, brzina web stranice i njene performanse dok korisnik posje\u0107uje stranicu su najva\u017enije. Imate samo nekoliko sekundi da privu\u010dete pozornost posjetitelja prije nego \u0161to napuste Va\u0161u web stranicu i vi\u0161e se ne vrate. Ako stranici treba dugo da se u\u010dita korisnici \u0107e je sigurno napustiti.<\/p>\n<p>Anketa koju je proveo <strong>Digital.com (2022.)<\/strong> pitala je 1250 online kupaca <strong>koliko dugo obi\u010dno \u010dekaju<\/strong> da se u\u010ditaju web stranice prije nego \u0161to napuste web stranicu i namjeravanu kupnju. Rezultati su pokazali kako kupci znaju cijeniti svoje vrijeme i kako su spremni potro\u0161iti svoj novac negdje drugdje ako smatraju da web trgovina presporo radi.<\/p>\n<p>To je posljedica u\u017eurbanog na\u010dina \u017eivota, br\u017ee Internet veze i dostupnosti Interneta (sve vi\u0161e kupovina se vr\u0161i putem pametnih telefona stoga je bitno da stranica ima i mobilnu verziju! ). Sve navedeno vrijedi i za portale koji iako ne prodaju robu, prodaju ogla\u0161avanje i od velike va\u017enosti je da posjetitelja \u0161to du\u017ee zadr\u017ee surfanjem na svojoj stranici.<\/p>\n<h3>Koliko brze web stranice trebaju biti?<\/h3>\n<p>\u010cak i na takvom manjem broju ispitanika mo\u017eemo uo\u010diti odre\u0111ene obrasce pona\u0161anja posjetitelja web stranice:<\/p>\n<ul style=\"list-style-type: circle\">\n<li>53% online kupaca o\u010dekuje da \u0107e se stranice e-trgovine u\u010ditavati za 3 sekunde ili manje<\/li>\n<li><span style=\"font-size: 18px\">19% ispitanika ka\u017ee da \u0107e u prosjeku napustiti web stranicu koja se u\u010ditava du\u017ee od 2-3 sekunde. 8% \u0107e oti\u0107i nakon 1 sekunde, potom ako se stranica ne u\u010ditava unutar 4-6 sekundi to napravi jo\u0161 njih 25%<\/span><\/li>\n<li><span style=\"font-size: 18px\">50% napu\u0161ta ko\u0161aricu, a 35% kupi manje stvari nego \u0161to su namjeravali<\/span><\/li>\n<li><span style=\"font-size: 18px\">ve\u0107ina kupaca, njih 39%, misli da bi stranice na web-lokacijama za e-trgovinu trebale najvi\u0161e 2-3 sekunde da se u\u010ditaju a 14% njih \u017eeli da se stranice u\u010ditavaju u jednoj sekundi<\/span><\/li>\n<li><span style=\"font-size: 18px\">21% potro\u0161a\u010da ka\u017ee su spore stranice glavni izvor nezadovoljstva pri online kupnji. Tvrtke sa stranicama koje se sporo u\u010ditavaju ostavljaju negativan dojam na 45% kupaca<\/span><\/li>\n<\/ul>\n<p>&#8220;Efekt&#8221; sporih stranica se tu ne zaustavlja. Performanse stranice tako\u0111er utje\u010du na pozicioniranje u tra\u017eilicama. Uz sporo u\u010ditavanje, stranica \u0107e lo\u0161e mjeriti metriku iskustva posjetitelja, \u0161to utje\u010de na njezinu razinu rangiranja. Stoga se web stranice s lo\u0161om brzinom u\u010ditavanja mogu itekako odraziti u brojkama online prodaje.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2996 size-standard\" src=\"https:\/\/www.plus.hr\/blog\/wp-content\/uploads\/2022\/12\/ig2-728x411.jpg\" alt=\"Vrijeme u\u010ditavanja web stranica\" width=\"728\" height=\"411\" \/><\/p>\n<p><strong>Pozitivni u\u010dinci koje dobre performanse web stranice imaju za ve\u0107inu tvrtki:<\/strong><\/p>\n<ul style=\"list-style-type: circle\">\n<li>poma\u017ee u izjedna\u010davanju utakmice s konkurencijom<\/li>\n<li>pove\u0107ava kredibilitet brenda, pospje\u0161uje proces brendiranja i posljedi\u010dno prodaju<\/li>\n<li>ve\u0107a vidljivost za tvrtku ( kada su optimizirane za tra\u017eilice )<\/li>\n<\/ul>\n<h2>Ima li neka tajna veza izme\u0111u kvalitetnog hostinga i uspje\u0161nih web stranica?<\/h2>\n<p>Hosting web stranica je prostor na serveru u kojem se podaci web stranica pohranjuju kako bi im ostali korisnici mogli pristupiti na Internetu. Naj\u010de\u0161\u0107e vrste hostinga su shared (dijeljeni) hosting ( cijenom pristupa\u010dna usluga s limitiranim dostupnim resursima) te skuplji VPS ili Dedicated serveri (hosting koji se preporu\u010da za ve\u0107e projekte i imaju dopu\u0161teno vi\u0161e serverskih resursa \u0161to pospje\u0161uje performanse stranica). <strong>Nedovoljno resursa mo\u017ee uz usporavanje, uzrokovati gre\u0161ke nedostupnosti na web stranicama.<\/strong><\/p>\n<p>Klju\u010dan moment u online poslovanju malih tvrtki je onaj tren kada njihova web trgovina ili portal po\u010dnu tro\u0161iti vi\u0161e resursa. Tada dose\u017eu limite koje njihov shared hosting pru\u017ea, a u tom trenu nemaju mogu\u0107nost zakupiti ja\u010du uslugu poput vlastitog VPS ili Dedicated servera koji su mogu skupo ko\u0161tati i trenutno nisu ekonomi\u010dan odabir za korisnika. No mo\u017eda ste \u010duli i za Litespeed server i pitate se \u0161to je to i kako po\u010deti koristiti isti.<\/p>\n<h2><strong>LiteSpeed web-server (LSWS)<br \/>\n<\/strong><\/h2>\n<p><strong>LiteSpeed<\/strong> hosting usluga relativno je nova pojava i Plus hosting je prvi ponudio takvu uslugu na tr\u017ei\u0161tu u regiji. U su\u0161tini, kada se vlasnik web stranice na\u0111e u te\u0161koj poziciji da bira izme\u0111u ostajanja na shared hostingu ili ulaganja u VPS ili Dedicated server, pravo je vrijeme za razmotriti LiteSpeed koji je odli\u010dna kombinacija dva svijeta jer je ekonomi\u010dan cijenom, a robustan resursima.<\/p>\n<p>Za po\u010detak, <strong>LiteSpeed<\/strong> server je <strong>odli\u010dno rje\u0161enje za spor webshop ili optere\u0107en portal.<\/strong><\/p>\n<p>LiteSpeed koristi tehnologije koje su fokusirane na pru\u017eanje visoko optimiziranih rje\u0161enja, visokih performansi i male potro\u0161nje memorije. To za posljedicu pru\u017ea optimalne performanse stranice i ni\u017ee optere\u0107enje servera. Lai\u010dki re\u010deno, to zna\u010di da \u0107e Va\u0161 webshop lak\u0161e pre\u017eivjeti ve\u0107u navalu posjetitelja jer \u0107e bolje podnositi ve\u0107i broj upita. Time \u0107e doprinijeti <a href=\"https:\/\/www.plus.hr\/blog\/2020\/09\/03\/kako-najlakse-optimizirati-web-stranicu\/\">br\u017eem u\u010ditavanju i pregledu stranice<\/a>, zahvaljuju\u0107i specijalno razvijenom cache mehanizmu. Litespeed servira stati\u010dki sadr\u017eaj veoma brzo. To vrijedi \u010dak i za velike i glomazne web lokacije s puno medijskog sadr\u017eaja i nema problema s e-trgovinama poput Magenta.<\/p>\n<p>Idealan kandidat za ovu uslugu je webshop (podr\u017eavamo i <strong>WordPress + WooCommerce<\/strong> ili <strong>Magento<\/strong> rje\u0161enja), koji i nakon optimizacije ima pote\u0161ko\u0107a s obradom zahtjeva od strane korisnika, pa se stranica dosta sporo ili uop\u0107e ne u\u010ditava. Ako \u010desto imate promotivne akcije pa web stranica &#8220;pati&#8221; zbog naglog skoka posjetitelja LiteSpeed \u0107e bez problema savladati te upite.<\/p>\n<h3><strong>Za developere koji \u017eele znati vi\u0161e:<\/strong><\/h3>\n<p>1) usporedni pregled performansi LiteSpeed servera naspram Apache i Nginx za WordPress<\/p>\n<ul style=\"list-style-type: circle\">\n<li>\u00a0pri u\u010ditavanju WordPressa, LiteSpeed Web Server radi 5X br\u017ee od Nginxa i 28X br\u017ee od Apachea<\/li>\n<li>saznaj vi\u0161e <a style=\"font-size: 18px\" href=\"https:\/\/www.litespeedtech.com\/benchmarks\/wordpress\">ovdje<\/a><span style=\"font-size: 18px\">.<\/span><\/li>\n<\/ul>\n<p>2) usporedni pregled performansi LiteSpeed servera naspram Apache i Nginx za Magento<\/p>\n<ul style=\"list-style-type: circle\">\n<li>pri u\u010ditavanju Magenta, LiteSpeed Web Server radi 4X br\u017ee od Nginxa i 2X br\u017ee od Apachea<\/li>\n<li>saznaj vi\u0161e <a style=\"font-size: 18px\" href=\"https:\/\/www.litespeedtech.com\/benchmarks\/litespeed-magento2-faster-nginx-http2\">ovdje<\/a><span style=\"font-size: 18px\">.<\/span><\/li>\n<\/ul>\n<h4>Trebate vi\u0161e informacija?<\/h4>\n<p>Pro\u010ditajte vi\u0161e na <a href=\"https:\/\/www.plus.hr\/blog\/2020\/07\/01\/sest-razloga-za-razmatranje-litespeed-servera-kao-alternativu-%E2%80%8B%E2%80%8Bza-web-posluzitelje\/?utm_source=referral&amp;utm_medium=clanak&amp;utm_campaign=24sata&amp;utm_id=24sata\">\u0160est razloga za razmatranje LiteSpeed servera kao alternativu za web-poslu\u017eitelje<\/a> ili se javite Plus podr\u0161ci i odaberite najbolje rje\u0161enje za svoje poslovanje.<br \/>\nZakup LiteSpeed usluge mo\u017eete izvr\u0161iti na <strong>mjese\u010dnoj ili godi\u0161njoj bazi<\/strong> te za hosting su\u010delje nudimo dobri stari, svima poznat <strong>cPanel<\/strong>. Litespeed paket podr\u017eava i <strong>e-mail uslugu<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brzina web stranice Bilo da je u pitanju web trgovina ili portal kada je u pitanju uspjeh na Internetu, brzina web stranice i njene performanse dok korisnik posje\u0107uje stranicu su najva\u017enije. Imate samo nekoliko sekundi da privu\u010dete pozornost posjetitelja prije nego \u0161to napuste Va\u0161u web stranicu i vi\u0161e se ne vrate. Ako stranici treba dugo [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2996,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[119,149,196,261,263],"class_list":["post-2994","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-izrada-web-stranica","tag-hosting","tag-litespeed","tag-portal","tag-web-stranica","tag-webshop"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brzina web stranice i utjecaj na prihod - Plus Hosting<\/title>\n<meta name=\"description\" content=\"Bilo da je u pitanju web trgovina ili portal kada je u pitanju uspjeh na Internetu, brzina web stranice i njene performanse su najva\u017enije.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.plus.hr\/blog\/2022\/12\/28\/brze-web-stranice\/\" \/>\n<meta property=\"og:locale\" content=\"hr_HR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brzina web stranice i utjecaj na prihod - Plus Hosting\" \/>\n<meta property=\"og:description\" content=\"Bilo da je u pitanju web trgovina ili portal kada je u pitanju uspjeh na Internetu, brzina web stranice i njene performanse su najva\u017enije.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.plus.hr\/blog\/2022\/12\/28\/brze-web-stranice\/\" \/>\n<meta property=\"og:site_name\" content=\"Plus Hosting blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-28T08:17:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-11-02T23:03:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.plus.hr\/blog\/wp-content\/uploads\/2022\/12\/ig2-e1719388960426.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"977\" \/>\n\t<meta property=\"og:image:height\" content=\"707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Plus Hosting\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Napisao\/la\" \/>\n\t<meta name=\"twitter:data1\" content=\"Plus Hosting\" \/>\n\t<meta name=\"twitter:label2\" content=\"Procijenjeno vrijeme \u010ditanja\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minuta\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/2022\\\/12\\\/28\\\/brze-web-stranice\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/2022\\\/12\\\/28\\\/brze-web-stranice\\\/\"},\"author\":{\"name\":\"Plus Hosting\",\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/#\\\/schema\\\/person\\\/546d59581335c51d7ef2b8bd83bcf033\"},\"headline\":\"Br\u017ee web stranice generiraju vi\u0161e prihoda\",\"datePublished\":\"2022-12-28T08:17:17+00:00\",\"dateModified\":\"2026-11-02T23:03:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/2022\\\/12\\\/28\\\/brze-web-stranice\\\/\"},\"wordCount\":1026,\"publisher\":{\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/2022\\\/12\\\/28\\\/brze-web-stranice\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/wp-content\\\/uploads\\\/2022\\\/12\\\/ig2-e1719388960426.jpg\",\"keywords\":[\"hosting\",\"litespeed\",\"portal\",\"web stranica\",\"webshop\"],\"articleSection\":[\"Izrada web stranica\"],\"inLanguage\":\"hr\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/2022\\\/12\\\/28\\\/brze-web-stranice\\\/\",\"url\":\"https:\\\/\\\/www.plus.hr\\\/blog\\\/2022\\\/12\\\/28\\\/brze-web-stranice\\\/\",\"name\":\"Brzina web stranice i utjecaj na prihod - 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