{"id":2658,"date":"2021-02-18T13:19:12","date_gmt":"2021-02-18T12:19:12","guid":{"rendered":"https:\/\/www.plus.hr\/blog\/?p=2658"},"modified":"2021-02-18T13:19:12","modified_gmt":"2021-02-18T12:19:12","slug":"5-savjeta-za-odabir-savrsene-domene","status":"publish","type":"post","link":"https:\/\/www.plus.hr\/blog\/2021\/02\/18\/5-savjeta-za-odabir-savrsene-domene\/","title":{"rendered":"5 savjeta za odabir savr\u0161ene domene"},"content":{"rendered":"

Odabir savr\u0161ene domene<\/h2>\n

Domena je va\u0161a jedinstvena adresa na Internetu i treba je pa\u017eljivo odabrati, jer \u0107ete na njoj stvarati identitet i ciljati \u017eeljeno tr\u017ei\u0161te. U nastavku donosimo 5 savjeta za odabir savr\u0161ene domene<\/strong>.<\/p>\n

    \n
  1. Izaberite TLD koji cilja \u017eeljeno tr\u017ei\u0161te<\/li>\n
  2. Izaberite kratak i pamtljiv naziv<\/li>\n
  3. Pazite na brendove<\/li>\n
  4. Izbjegavajte posebne znakove i brojeve<\/li>\n
  5. Izgradite i za\u0161titite svoj brend<\/li>\n<\/ol>\n

    Domene su \u201euser \u2013 friendly\u201c jer omogu\u0107uju da u adresnu traku upisujete naziv domene, a ne komplicirane brojeve. DNS sustav tada pretvara tekstualni naziv domene u broj\u010danu adresu, primjerice vi upisujete plus.hr, a DNS sustav konvertira tekst u brojke odvojene to\u010dkama: 89.201.164.50, pronalazi server na kojem se web stranica nalazi i plasira je korisniku. Ta radnja se odvija u svega nekoliko stotinki.<\/p>\n

    \u0160to je vama kao korisniku najva\u017enije pri odabiru naziva domene?<\/p>\n

    1.\u00a0\u00a0\u00a0\u00a0 Izaberite TLD koji cilja \u017eeljeno tr\u017ei\u0161te<\/h3>\n

    Za po\u010detak je potrebno odabrati TLD (vrhovni naziv domene) na kojem \u017eelite kreirati domenu. Izbora je jako puno, a u Plusu nudimo vi\u0161e od 200<\/strong> TLD-ova.<\/p>\n

    Iako je .com domena i dalje najpopularnija na svijetu s najve\u0107im udjelom u broju registracija, ipak je bolje razmisliti i o alternativama ovisno o tome \u0161to \u017eelite posti\u0107i. S obzirom da je .com domena na tr\u017ei\u0161tu prisutna preko 30 godina, ve\u0107ina naziva je zauzeta pa \u0107ete pri odabiru .com domene morati pristati na nazive koje niste prvotno imali u planu. Zato je bolje sagledati i druge opcije radi \u0161to boljeg brendiranja i jednostavnosti naziva.<\/p>\n

    Ako je va\u0161e ciljano tr\u017ei\u0161te Hrvatska tada je najbolje odabrati .hr<\/strong> ili com.hr<\/strong> domenu, a ako je va\u0161e tr\u017ei\u0161te Europska Unija, tada je bolje odabrati .eu<\/strong> domenu. Svaka dr\u017eava ima svoju vrhovnu domenu pa ovisno o tome gdje se nalazite i koje tr\u017ei\u0161te ciljate, odaberite vrhovnu domenu te dr\u017eave.<\/p>\n

    Ako pak \u017eelite vi\u0161e generi\u010dku domenu tada mo\u017eete odabrati .com, .net, .org, .biz, .info ili sli\u010dnu.<\/p>\n

    Ako \u017eelite biti jedinstveni, kreativni i inovativni, tada odaberite jedan od novih TLD-ova koji \u0107e svakom korisniku ostati u uhu, npr. Plus.hosting<\/p>\n

    Ujedno, novi tld-ovi \u0107e odmah u nazivu dati do znanja \u010dime se bavite. Jedan od primjera je i web stranica fotografa – prezime.photo<\/p>\n

    2.\u00a0\u00a0\u00a0\u00a0 Izaberite kratak i pamtljiv naziv<\/h3>\n

    Pri odabiru naziva domene razmi\u0161ljajte kao korisnik. \u0160to jednostavniji i kra\u0107i naziv domene<\/strong> odaberete, lak\u0161e \u0107e vas prona\u0107i korisnici.<\/p>\n

    Najlak\u0161e je zapamtiti i upisivati nazive domena koje imaju izme\u0111u 6 i 14 znakova (bez TLD-a). Plus.hr ima samo 4 znaka.<\/p>\n

    3.\u00a0\u00a0\u00a0\u00a0 Izbjegavajte posebne znakove i brojeve<\/h3>\n

    Kako bi zadr\u017eali jednostavnost, izbjegavajte posebne znakove i brojeve, koji samo kompliciraju pam\u0107enje i upisivanje naziva domene u adresnu traku. Iznimke su brendovi koji u nazivu sadr\u017ee broj, kao \u0161to je 9gag.com.<\/p>\n

    4.\u00a0\u00a0\u00a0\u00a0 Pazite na brendove<\/h3>\n

    Pazite da ne izaberete naziv domene koja je jednaka nazivu nekog brenda kako kasnije ne bi imali problema, jer postoji velika mogu\u0107nost da \u0107e vam domena biti oduzeta. Ako niste sigurni je li \u017eeljeni naziv brend, slobodno nas kontaktirajte da provjerimo za vas.<\/p>\n

    5.\u00a0\u00a0\u00a0\u00a0 Izgradite i za\u0161titite svoj brend<\/h3>\n

    I za kraj je najbitnije da razmi\u0161ljate dugoro\u010dno i na domeni izgradite vlastiti brend. Ako se danas bavite samo jednom djelatno\u0161\u0107u, nemojte stranicu nazvati samo po toj djelatnosti pogotovo ako \u0107ete danas sutra pro\u0161iriti djelovanje. Tada bi bilo najbolje koristiti naziv tvrtke ili \u010dak skra\u0107eni naziv ili neku rije\u010d koja se ne ograni\u010dava samo na jednu djelatnost.<\/p>\n

    Lo\u0161 primjer bi bio: webhosting.eu, a naknadno se \u017eelite baviti i izradom web stranica i SEO optimizacijom. Tada \u0107e korisnici koji su u potrazi za SEO optimizacijom ignorirati va\u0161 web misle\u0107i da ste samo web hosting provider.<\/p>\n

    Na\u0161 savjet je da dobro razmislite pri odabiru naziva domene kako bi u potpunosti odgovarala va\u0161im \u017eeljama i potrebama.<\/p>\n

    Kao po\u010detak stvaranja online identiteta potrebno je odabrati domenski registar i web hosting providera. Kod nas u Plusu mo\u017eete sve obaviti na jednom mjestu. Provjerite na\u0161u ponudu i domene na akciji na na\u0161oj web stranici<\/a>.<\/p>\n

    Pozdrav od Plus Hosting tima!<\/p>\n","protected":false},"excerpt":{"rendered":"

    Odabir savr\u0161ene domene Domena je va\u0161a jedinstvena adresa na Internetu i treba je pa\u017eljivo odabrati, jer \u0107ete na njoj stvarati identitet i ciljati \u017eeljeno tr\u017ei\u0161te. U nastavku donosimo 5 savjeta za odabir savr\u0161ene domene. Izaberite TLD koji cilja \u017eeljeno tr\u017ei\u0161te Izaberite kratak i pamtljiv naziv Pazite na brendove Izbjegavajte posebne znakove i brojeve Izgradite i […]<\/p>\n","protected":false},"author":2,"featured_media":2661,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[84],"class_list":["post-2658","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-domene","tag-domene"],"yoast_head":"\n5 savjeta za odabir savr\u0161ene domene - Plus Hosting<\/title>\n<meta name=\"description\" content=\"U \u010dlanku donosimo 5 savjeta za odabir savr\u0161ene domene. 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